SAMBRA Applauds Excellence

SAMBRA Applauds Excellence
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ABSA has scooped top honours and for the first time won the prestigious SA Motor Body Repairers’ Association (SAMBRA), Insurer of the Year award, followed closely with a silver award to both Bryte Insurance and OUTsurance in joint second place.

Volkswagen Group South Africa received joint top honours for all-round best OEM followed by Ford Motor Company SA and in third place BMW MINI South Africa. Glasurit triumphed as best Paint Brand followed by Duxone and R-M.

The award ceremony, which this year was once again jointly hosted by SAMBRA and Lightstone, took place in Johannesburg on 23 March at Radisson Blu Sandton honouring top vehicle insurers and OEMs, as well as automotive Refinishing brands, for excellence in service provision to SAMBRA members.

The Gold award for Best Insurer went to ABSA. Pictured from left, Charles Canning National Chairman SAMBRA with Keneilo Moabelo from ABSA and Mark Groch, Head of Product at Lightstone
Volkswagen Group South Africa scoops Gold in Best Business Practices, Best Training Programme, Communication Excellence and overall Best OEM. From left Charles Canning (SAMBRA), Annelize van Staden and Chrystal Christian (VW), Mark Groch (Lightstone)
Glasurit scoops best paint brand in the Automotive Refinishing Brand. From Left  Charles Canning (SAMBRA), Andre Lombaard (BASF Coatings), Tumisang Gololo (BASF) and Mark Groch, Lightstone

SAMBRA, a proud association of the Retail Motor Industry Organisation (RMI), represents the majority of motor body repairers in the country. SAMBRA focuses on creating and maintaining industry sustainability and development and the annual awards are one of its flagship projects.

“This year we were delighted to introduce a new venue and format for the awards as well as a new methodology on which the awards are structured. We completely revamped the criteria and questions for the 2022 survey encouraging a much broader response from our motor body repair sector and really honing in on the top five suppliers they do the most business with. We believe this is a truer reflection of what is happening on the ground and were excited to see the results this year,” says Charles Canning, SAMBRA National Chairman.

A New Format Survey

The annual SAMBRA Survey upon which these awards are based, was inaugurated in 2011 and each year since has monitored the business relationship between the insurance and motor body repair industry. Over the years it has been expanded and modified but this was the first big change in a number of years.

“The primary objective of this important annual initiative is to measure and track the overall satisfaction levels of the SAMBRA member with Insurers OEMs and Automotive Refinishing brands. As noted earlier, the remodelled survey has been shortened to reduce respondent fatigue, encourage participation and most importantly display cognisance of every SAMBRA members’ time investment in the completion of the survey, while operating in this fast-paced environment,” says Bernard De Vantier-Strydom, Head of Projects and Research at Lightstone, who  independently collated and audit the research and are the headline sponsor of the awards.

Devi Sankaree Govender
2022 Awards Audience
Bernard de Vantier-Strydom

The survey targets the eligible 677 SAMBRA members nationwide to rate the insurers, OEMs and Refinishing Partners.  In the Insurer category there were 7 questions and awards related to Service Excellence, Payment practices and the overall winner. In the OEM category there were 9 questions relating to Communication Excellence, Best Business Practices, Best Training and the overall winner and finally in the Automotive Refinishing category there was just one question to determine the best paint brand relating to the quality of their product and value for money offered.   

Fostering greater levels of cooperation and coordination

Canning emphasises that the Association’s focus, has been, and remains, on fostering greater levels of cooperation and coordination between all players in the motor body repair industry, whether small and medium enterprises (SMEs) or large groups, insurance or other supply brands to increase collaboration between stakeholders and prepare the industry for new technologies. “We would like to extend our congratulations to all our winners who continue to demonstrate excellence in their respective categories and who, together with SAMBRA, create a more robust and resilient industry,” concludes Canning.